Privacy policy
Bath & Body Works recognizes the importance of protecting the personal data of its customers and people who visit the Bath & Body Works website and has therefore developed behavioral security standards that meet all the requirements of the General Data Protection Regulation.
Collection and use of personal data
Personal data is information that can be used to directly or indirectly identify you. Personal data also includes anonymous data associated with information that can be used to directly or indirectly identify you. Personal Data does not include data that has been anonymized or irreversibly aggregated so that we can no longer identify you, whether combined with other information or other information.
Promote safety and security
We respect the principles of legality, legality and transparency, use and process the minimum amount of data within limited purposes, and take technical and administrative measures to protect data security. We use personal data to help verify user accounts and activity, and to promote safety and security, such as by monitoring for fraud and investigating suspected or potentially illegal activity or violations of our terms or policies. This processing is based on our legitimate interests in helping to ensure the safety of our products and services.
The following is a description of the types of personal data we may collect and how we use it:
What personal data we collect
1. Data you provide:
We collect personal data that you provide when you use our products and services or otherwise interact with us, such as when you create an account, contact us, participate in online surveys, use our online help or chat tool - Live Chat. If you make a purchase, we will collect personal data related to the purchase. This data includes your payment details, such as your credit or debit card number and other card information, and other account and authentication information, as well as billing, shipping and contact information.
2. Data regarding the use of our services and products:
When you visit our Site, we may collect information about the type of device you use, your device's unique identifier, your device's IP address, operating system, the type of Internet browser you use, usage information, diagnostic information, and location information. data. About the computer, phone or other device on which you install or access our products or services. When available, our Services may use GPS, your IP address and other technologies to determine the approximate location of your device so that we can improve our products and services.
How we use your personal data
Generally, we use personal data to provide, improve and develop our products and services, communicate with you, provide you with targeted advertising and services, and protect ourselves and our customers.
We use personal data to help us provide, improve and develop our products, services and advertising. This includes using personal data for purposes such as data analysis, research and auditing. This processing is based on our legitimate interests in providing products and services to you and business continuity. If you enter a competition or other promotion, we may use the personal data you provide to administer those programs. Some of these activities have additional rules, which may contain more information about how we use personal data, so we encourage you to read these rules carefully before participating.
Disclosure of personal data
We provide certain personal data to strategic partners who work with us to provide products and services or help us market to customers. We will only share personal data with these companies to provide or improve our products, services and advertising; it will not be shared with third parties for their own marketing purposes without your prior express consent.
Data disclosure or storage, transfer and processing
To reasonably enforce or apply this article:
We may share personal data with all of our affiliated companies. In the event of a merger, reorganization, acquisition, joint venture, transfer, spin-off, transfer, sale or disposition of all or any part of our business, including in connection with any bankruptcy or similar proceeding, we may transfer any and all of our business to a relevant third party Personal data provided by third parties. We may also disclose personal data if we determine in good faith that disclosure is reasonably necessary to protect our rights and pursue available remedies and enforce our terms and conditions.